Hello everyone and welcome to my blog. My name is Thelma and I am an SMM specialist. In my blog I share information about the personal brand: what it is, how to create it and how to promote it. Here you will find a lot of useful things and tips.
A personal brand is not only a well-known name, a bright clothing style, and the number of followers on social networks. Above all, it is the associations, feelings, and emotions that you evoke in people. I will tell you why you need a personal brand in your career.
The most famous definition of a personal brand comes from Amazon founder Jeff Bezos:
“A personal brand is what people say about you when you’re not in the room.
The upside is that you can influence those conversations – if you know exactly what you are and how you can use it.
It used to be that a person’s name was mostly associated with their work. Today, the sphere of activity that will bring fame can be as broad as you want. What is Charlie Chaplin known for? Most would answer that he is an actor who played one of the most recognizable characters in world cinema. And who is Kanye West? He is a musician, producer, designer and husband of Kim Kardashian. The latter brings him even more popularity: the musician can release a maximum of one new album a year – and fans are ready to follow the personal life of their idol every day.
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